At BRITA, everything is focused on our natural resources. We therefore see caring for the environment as a special responsibility. We try to avoid waste and make an effort to fully recycle all our products.

There are very few companies these days who don't at least discuss the issue of sustainability. Here at BRITA, we started thinking about recycling before it even became a trendy topic. We simply want to treat the environment fairly. 
Markus Hankammer, CEO
Innovations for a longer service life

Innovations for a longer service life

One innovation in the BRITA range is the "BRITA Meter" — an even more intelligent indicator that tells you when it is time to replace the cartridge. An integrated display uses appropriate icons to indicate the remaining capacity and impending cartridge replacement. This lets you get the maximum use out of your cartridges.